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Saturday, May 16, 2009

Guerilla Marketing

I am presently reading a book about marketing called Guerilla Marketing from Jay Conrad Levinson.

In the span of a few pages it has triggered a lot of ideas about how to market ourselves. But I discovered that it is very hard to contemplate an idea without a team around you. More importantly it is very difficult to get to the point when the members of your team does not know where you come from. So I decided to ask Melissa to buy the book and read it at the same time. I also think that I will recommend this book to any office employee coming on-board in the future, accounting, operation, who cares as long as they are willing to think outside the box.

Anyway all I can say is that all those ideas on how to brand ourselves or seek new opportunities and ensure our "future" client base are rushing in. Now I need to go get myself a camouflage outfit....hmmmm....maybe paint too...betonel!!
JERONIMO!!!


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